The Five Evolutions of A Business: A Digital Marketer Case Study – Lessons Learned While Pivoting, Re-purposing + Repositioning A Good Company Into A Great One, And An Unsaleable Lifestyle Business Into Multiple High-Value Acquisition Candidates. In this multi-part case study, we will take a close look at the evolution of DigitalMarketer from lifestyle biz-opp promoter into a sought-after high-value professional business. 3rd Post here is the text I want to see in preview. Here are five takeaways to think about if you are considering selling your business (or buying one from someone else). We have been going through due diligence with an investor with whom we signed an LOI (letter of intent) to purchase a controlling interest in one of our companies. The process has been more intense than usual because the buyer is a large private equity fund, so they have major law firms and due diligence experts pouring over every bit of every document and transaction in the target business.

One of the questions that I am most frequently asked is, “How do I grow my business so that I can make more money, but not work myself to death, alienate my family or chase too many squirrels?” We all have a tremendous amount of opportunities screaming for our attention, and we are all very busy – that’s why we are successful enough to be entrepreneurs in the first place.

Here are five takeaways to think about if you are considering selling your business (or buying one from someone else). We have been going through due diligence with an investor with whom we signed an LOI (letter of intent) to purchase a controlling interest in one of our companies. The process has been more intense than usual because the buyer is a large private equity fund, so they have major law firms and due diligence experts pouring over every bit of every document and transaction in the target business.